The 3% Conference was born with the mission to champion female creativity and make the case that in order for businesses to innovate, they have to embrace diversity. Now in its sixth year, the 3% Conference is showing a true commitment to effecting change with its adaptability: "We've become increasingly aware of the danger of agencies solving for the 'woman problem' and neglecting diversity in all its facets. So our fall agenda will explore and inspire on all fronts of diversity to make it crystal clear that our tagline -- Diversity = Creativity = Profitability -- is a rally cry that leaves no one behind and no one's needs back-burnered."