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Many Super Bowl Spots, All of Them Possible Tide Ads

Working Not Working February 5, 2018

Here are some of our favorite Super Bowl spots this year, and shout-outs to the WNW Members who helped them score (get it?!?!).

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In WORK Tags Super Bowl, Commercials, Ads, Advertising, Agency, Football, Patriots, Eagles, Squarespace, Tide, List, Game, Game Day, media-format, M&M's

HELP 8-BIT BEYONCÉ EXACT HER GRAMMY REVENGE

Working Not Working February 20, 2017

HELP 8-BIT BEYONCÉ EXACT HER GRAMMY REVENGE


Beyoncé just can't get the respect she deserves. Thanks to the side project of WNW Member Colby Spear, Joe Laquinte, Justin Au, and Line Johnsen, you can help Bey exact some Grammy revenge with "Lemonade Rage." Recreating an interactive 8-bit version of her "Hold Up" music video, the game lets you therapeutically smash cars into lemons (get it?!) so Beyoncé can make her lemonade. You also get to take a bat to some "Good Hair" ads too. If you're a member of the beyhive, it's the next best thing to that elusive "Album of the Year" award.

Update from the Lemonade Rage team: "We smashed. We raged. And we made a lotta lemonade. It was a good run. Unfortunately, we've received a legal order to shut down Lemonade Rage. We know. It's sad. A wise person once said, 'when life gives you lemons, make lemonade.' Well, we made lemonade and now we're receiving the lemons." 



Are you a WNW Member with new work, exhibits, products, or news to share? Email us!


In EVENTS + CULTURE, WORK Tags Colby Spear, Beyoncē, Grammys, Lemonade, Music, Game

GET TRUMP'S TAXES AND SELL GUNS TO GOOD GUYS AT THE GOP ARCADE

Working Not Working May 26, 2016

GET TRUMP'S TAXES AND SELL GUNS TO GOOD GUYS AT THE GOP ARCADE


Deemed too offensive for the app store, the GOP Arcade lives on here, and the silver lining is it's more free than freedom. WNW Members and frequent collaborators #20 Brian Moore, #22 Chris Baker, #2444 Mike Lacher, and William Herring are the minds behind these satirical slants on classic arcade games. You can now "Get Trump's Taxes", "Bomb the Right Place", and if you're feeling especially adventurous, why not try your hand at "Science Fighter", "Good Guy with a Gun" and "Trump Toss"?

We spoke to the guys about how their collaborative efforts bring out the best in each of them, as well as the balancing act of satire with this particular joint effort: "We tried to make all the games come from the same point of view, that of the GOP. Keeping that consistent let us be pretty silly while rooting it in satire. We also hope to include more than a few games that are underhandedly educational. Like 'Bomb the Right Place,' which can actually sharpen your Middle Eastern geography."

They even offer their predictions for the 2016 election: "Trump! We can’t wait to be the target of his sweeping new libel laws!'

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How was the idea for the GOP Arcade born? Have you ever shied away from bringing politics or mainstreamed beliefs into your work?

We tend to make a lot of dumb internet jokes together, and we’d been thinking about making more games. We figured the election would be fun topic to make a bunch of really short, topical games about. Some of our stuff is more political than others. A couple years ago, Baker and Lacher made this simple page joking about the NSA and it quickly spiralled out of control (millions of views in a day and hackers actually using the hashtag we made to rally together and bring down The NSA’s website [no joke]).

What was your reaction when the App Store rejected the GOP Arcade, which now lives here? Do you carry that rejection like a badge of honor?

At first, sadness, pain, anger, regret. Late night phone calls filled with tears. Angry screeds cut from magazines and mailed to Tim Cook. Chris made a crude voodoo doll that resembled Jony Ive which he ran through the microwave a few times. But then we figured we could put the games on the web and reach more people that way.

How do you balance going so over the top that it’s clearly satire, without just going over the top? What are some of the challenges that come with a project like this?

We tried to make all the games come from the same point of view, that of the GOP. Keeping that consistent let us be pretty silly while rooting it in satire. We also hope to include more than a few games that are underhandedly educational. Like Bomb the Right Place, which can actually sharpen your middle eastern geography.

 

Were there any arcade games that you were toying with that remained in the ideation stage?

We’ve got a pretty long list and we’re hoping to build as many as possible, so we haven’t written anything off yet. Some of the games we’re excited about are Restroom Defender, Mavis Beacon Teaches Trumping, and maybe a tower defense game where you try to stop minorities from voting.

Who do you think will be the 45th president?

Trump! We can’t wait to be the target of his sweeping new libel laws!

 

How long have you all been collaborating on projects? How do you enable your partners to reach their creative potential? Are your partnerships built on having similar styles, or is it more a chemistry of differences?

We’ve been working together for about four years now, and have done quite a few projects. Everything from apps to videos to bots. At this point we’re pretty familiar with everyone’s strong suits and we just let people do what they do. Conceptually, we’re all on even ground, but Mike and Brian lead on the development side of things, while Baker, a copywriter by trade and thus fairly useless in the normal development cycle, plays more of a producer role, like when he wrangles outsiders to step in and help out where needed.

Who are some of your creative idols and inspirations?

Our Slack channel mostly consists of this video and screenshots from LinkedIn. Maybe those are our muses?

 

What’s next?

We’ll be making more games as the election approaches. Brian just spent the money from his last six jobs on a VR-capable computer with seventeen GPUs and neon underlighting, so maybe we’ll do some of that.

 

Anything else you’d like to add?

Chris would like to add that he will undercut any other freelancer’s rate by 30%, with a delivery of 60% better ideas. Recruiters, please contact him at once. And don’t ghost him!


Are you a WNW Member with new work, exhibits, products, or news to share? Email us!


In INTERVIEWS, WORK Tags Chris Baker, Mike Lacher, Brian Moore, GOP Arcade, App, Game, Features, Featured

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