We interview Lauren Ranke, the Director of Creative Recruiting at W+K Portland. Lauren tells us how she's seen the agency evolve over her 20+ year tenure and how you can get hired.
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6 Ways Agencies Can Get the Most Out of Freelancers
I recently wrote up 7 Tips for the Advertising Freelancer. But how about the agencies that employ them?
Pulling in specialized talent when needed has long been a hallmark of agency life. But the trend seems to be on the rise with more and more project work (versus Agency-of-Record assignments) and a new breed of “lean by design” agencies.
Read More7 Tips for the Advertising Freelancer
If you work at a big agency, it seems like once a week that somebody sends out an email about farewell drinks and plans to join the freelance army.
There are lots of reasons for the explosion of advertising freelancers in recent years. From an agency perspective, more project work versus AOR assignments means that agencies are less likely to take on permanent staff. From the freelancer side, many people like the freedom and flexibility that freelancing provides. The money is pretty good too.
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