• Home
  • FAQs
  • WNW News
  • Creative Work
  • Opinion
  • Back to WNW
Menu

Working Not Working Magazine

  • Home
  • FAQs
  • WNW News
  • Creative Work
  • Opinion
  • Back to WNW
×

Nicole Lelacheur, a Senior Copywriter at JOAN, Talks Empathy, Instincts, & Keeping a Foot Firmly Planted Outside Adland

Working Not Working April 27, 2022

“I used to wait around until someone else said the thing I was thinking in order to validate it. Don’t wait to speak on the things you believe in.”

Read More
In INTERVIEWS Tags Nicole Lelacheur, copywriter, JOAN, empathy, interview, conversation, advertising, adland, creativity, advice, creative career, pitch, brief, talent, Trey Alston

Mischief President & “Sassy Bossypants” Kerry McKibbin on Stirring the Industry, Ideas Over Agency Theater, & the Power of “No”

Working Not Working March 8, 2022

Mischeif President, Partner & “Sassy Bossypants” Kerry McKibbin offers unique insight into Mischief’s creation, creating mischief daily, and “the power of no.”

Read More
In INTERVIEWS Tags Mischief, MSCHF, No Fixed Address, Kerry McKibbin, interview, Trey Alston, conversation, advertising, agency, ad agency, P5
kimlovell_vmylyr.png

Talent Talk with Kim Lovell, Creative Talent Manager at VMLY&R

Working Not Working August 18, 2021

After a year stint as a Creative Recruiter at the Creative Circle, Lovell’s brought her talents to VMLY&R and constantly works to fill its staff with the greatest creative minds that she can. Here’s her process and perspective on finding talent.

Read More
In INTERVIEWS Tags VMLY&R, interview, Kim Lovell, Trey Alston, advertising, recruiting, recruiter, talent, how to, advice, conversation, portfolio, creativity
dannyrobinson_article.png

As The Martin Agency’s CCO, Danny Robinson Sets the Creative Tone & Asks the Right Questions

Working Not Working August 18, 2021

Over the past 17 years, Robinson has worked as a SVP/Group Creative Director, Chief Client Officer, and Chief Creative Officer as of last August. He’s seen a lot during his time with The Martin Agency. Here’s an exhaustive look at the grand scope of working at the agency, evolving creatively, and intrinsic learning as it relates to his work.

Read More
In INTERVIEWS Tags Danny Robinson, The Martin Agency, interview, Trey Alston, conversation, chief creative officer, talent
emilyberger_ah.png

Emily Berger Started in Accounting. Now She’s an Award-Winning Creative Leader.

Working Not Working July 21, 2021

Coming from a family that spoke about ads at the dinner table with the same air of normalcy as sports, Emily Berger was always destined to become a creative titan. While interning in an ad agency accounting department and hating every second of it, she realized that she wanted to do what the creatives were doing and made it her mission to be like them.

Read More
In INTERVIEWS Tags Emily Berger, accounting, Mojo Supermarket, Droga5, Creative Leaders, Next Creative Leaders, advertising, agency, ad agency, creatives, marketing, branding, Trey Alston, interview, conversation

How Portfolio School Alternatives Are Teaching Aspiring Advertising Creatives For Free

Working Not Working July 14, 2021

At the One School, Polanco spent 16 weeks on a crash course learning the ins and outs of being a creative. Here, she explains how her creative background and education at the One School have prepared her to be a creative within the advertising industry.

Read More
In INTERVIEWS Tags Bárbara Polanco, creative, advertising, ONE School, Oriel Davis-Lyons, Trey Alston, portfolio program, portfolio school, portfolio sites, branding, creativity, marketing, modeling

What It Takes to Run an Agency, In the Eyes of Mojo Supermarket’s Mo Said

Working Not Working June 16, 2021

In the nearly three years since Mojo Supermarket has existed, the agency has hacked the Oscars, declared baseball dead for Adidas, and even designed a toilet for bad advertising. Each of its projects gets more attention than the last, and Mo wants it to become a home for creatives looking to make the most unique work of their career.

Read More
In INTERVIEWS Tags Mo Said, Mojo Supermarket, advertising, creativity, interview, conversation, Trey Alston, agency, Creative Director, company: 131538, company: 130785
EY_AH.png

Creative Director Edward Yeung Prioritizes Representation in Their Work, a “Beautiful Crusade for Good”

Working Not Working May 20, 2021

The award-winning non-binary interdisciplinary creative is an Associate Creative Director at Spotify, where they’ve worked on different rollouts for artists such as Billie Eilish, BLACKPINK, and Maluma. Along with their role as a Co-Founder of the brand Crushed Tonic, Yeung’s hands are full as they continue to realize the full extent of their creative abilities.

Read More
In INTERVIEWS Tags Edward Yeung, Spotify, art director, designer, Crushed Tonic, Young Guns, young gun, interview, Trey Alston, conversation, talent, advice, submission, creative direction, career goals
Ray Smiling-AH.png

How Ray Smiling Adds Destruction Into Creativity

Working Not Working May 10, 2021

Ray Smiling speaks about creativity as if it were a recap of a Transformers fight. It’s about creating and destroying, it “needs more explosions.” He’s the kind of Creative Director that you want to have if you’re into advertising. His ability to think outside of the box, and encourage other creatives to do so, is well-documented.

Read More
In INTERVIEWS Tags Ray Smiling, Translation, interview, Trey Alston, conversation, creativity, advertising, industry, talent, Creative Director, design, Adidas, Working Not Working
oriel_headshot.png

How Oriel Davis-Lyons Is Changing Diversity In The Ad Industry — One Class At A Time

Working Not Working March 15, 2021

“We're only ever seeing books from the people who have the privilege of being able to put them together. And that often excludes Black creatives. ONE School is a way to make sure that there is an alternative way into this industry.”

Read More
In INTERVIEWS Tags ONE School, advertising, portfolio, portfolio school, Trey Alston, Oriel Davis-Lyons, Black creatives, Black talent, diversity, school, equity, One Club for Creativity
FelixRichter.png

Felix Richter’s Decade at Droga5 Proves a Mastery Of Creative

Working Not Working March 4, 2021

Felix Richter is the Co-Chief Creative Officer for one of the most well-known agencies in the world. His executive-level creative decisions have left his gargantuan fingerprints on some of the industry’s most well-known campaigns. He’s an inspiration to creatives everywhere — not just for his work in the industry, but also for his approach to being creative altogether.

Read More
In INTERVIEWS Tags Felix Richter, Droga5, advertising, agency, interview, Trey Alston, chief creative officer, talent, marketing, advice
Photography: Noire Mouliom

Photography: Noire Mouliom

These Black Creatives Founded Six Cinquième, One Of Canada’s Most Exciting New Creative Agencies

Working Not Working March 1, 2021

In just two years, Six Cinquième has become the blueprint for rising, self-established agencies—especially for Black creatives, who make up an absurdly small percentage of the advertising industry. Now, they’re speaking to Working Not Working about it all: being creatives, establishing their highly sought-after agency, and the vision that they have for the future.

Read More
In INTERVIEWS Tags Miro LaFlaga, Ashley Phillips, Canada, Trey Alston, interview, advertising, BIPOC, Black, creativity, talent, agency
shiloh_gray_winc.png

Shiloh Gray, Winc’s VP Of Brand, Has Made His Creative Passion Mentoring Other Creatives

Working Not Working February 4, 2021

Gray has spent years applying what he’s learned in the industry, and what he’s discovered seeing creatives operate on all levels, through mentoring Black and Brown rising creatives. Here’s Gray on his creative philosophy, mentoring, and what all creatives should know, below.

Read More
In INTERVIEWS Tags Shiloh Gray, Winc, Trey Alston, interview, conversation, creative industry, Working Not Working
Photo by Mckenzie Grant-Gordon (Painting titled “Recognition”)

Photo by Mckenzie Grant-Gordon (Painting titled “Recognition”)

Jewel Ham’s Creativity With Spotify Changed The Internet This Holiday Season. Now, She Wants Her Art To Change The World

Working Not Working January 7, 2021

Jewel Ham now has an appreciation for creativity on a smaller scale—one that’s decidedly not corporate. Here’s Jewel Ham on interning at Spotify, her definition of creativity, advice for future creatives, and building community in Charlotte.

Read More
In INTERVIEWS Tags Jewel Ham, artist, fine art, Spotify, intern, graduate, internet, Charlotte, community, talent, painter, interview, Trey Alston

Search Posts

 

Featured Posts

Featured
Sep 16, 2024
How to Tackle Employee Turnover in 2024: Lessons from Working Not Working on HR Brew
Sep 16, 2024
Sep 16, 2024
Sep 12, 2024
Creatives Spill the Tea: A Pulse Check on Employee Happiness
Sep 12, 2024
Sep 12, 2024
Apr 27, 2022
Nicole Lelacheur, a Senior Copywriter at JOAN, Talks Empathy, Instincts, & Keeping a Foot Firmly Planted Outside Adland
Apr 27, 2022
Apr 27, 2022
Apr 8, 2022
4 Steps to Build as a Business & Show Your Value, Courtesy of Carolyn Bothwell, Brand Strategist & Founder of Freelance Founders
Apr 8, 2022
Apr 8, 2022
Apr 8, 2022
6 Steps to Build Your Best Photography Portfolio
Apr 8, 2022
Apr 8, 2022
Mar 8, 2022
5 Portfolio Takeaways from Apple, Netflix, & Vans Animator Keenon Ferrell
Mar 8, 2022
Mar 8, 2022
Mar 8, 2022
Mischief President & “Sassy Bossypants” Kerry McKibbin on Stirring the Industry, Ideas Over Agency Theater, & the Power of “No”
Mar 8, 2022
Mar 8, 2022
Jan 25, 2022
5 Tips to Find Work, Collaborators, and Community on Working Not Working
Jan 25, 2022
Jan 25, 2022
Dec 20, 2021
TOV Consultant Vikki Ross Helps Brands To Become Human & Humans To Become Copywriters. (Sorry Robots.)
Dec 20, 2021
Dec 20, 2021
Nov 15, 2021
13 Steps to Create a Stand-Out Profile on Working Not Working
Nov 15, 2021
Nov 15, 2021

Powered by Squarespace