PlayLab Plants Giant Inflatable Flowers Along Sixth Avenue

"Grown Flowers" is a multi-site installation hosted by the Avenue of the Americas Association that imagines flowers inflated many times their normal size, giving visitors a new perspective on these iconic and playful representations of beauty. Through July 2018, visitors can stroll along Sixth Avenue and visit six different enormous inflatable flowers "sitting, lounging, floating, standing tall or even bending down to greet passersby."

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Corey Brickley Adds His Touch ​​​​​​​to Netflix's New Hit Doc

WNW Member Corey Brickley was brought in by Netflix and Duplass Brothers Production to create animations and illustrations for Wild Wild Countrya new documentary series about a controversial guru who builds a utopian commune in the Oregon desert, causing a massive conflict with local ranchers.

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Filip Peraic Sets the Stage for Leon Bridges' New LP

Filip Peraic discusses his collaboration with Leon Bridges and Columbia Records, how he thinks his artwork effectively sets the stage for Bridges' new sound, and which musicians he'd love to design artwork for next.

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Feeling Chaotic? Embrace the Calming Effects of Things Organized Neatly

Things Organized Neatly is a "collection of collections" that calms the viewer with even spacing, color coordination, arrangement by size, and every other requirement for soothing the obsessive. Austin shares what draws him to organization both happenstance and intentional.

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Go Behind The Scenes of Giant Spoon's SXSWestworld: The Best Activation Ever?

WNW Member Josh Yeston, the Associate Creative Director of Giant Spoon, gives a fascinating behind-the-scenes tour of some of the many creative logistics involved in this undertaking. "It seemed simple to our audience, but it was a symphony of complicated decisions behind the scenes."

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Cinematographer Christian Haberkern's ​​​​​​​Latest Short Premieres at Tribeca

Meet Christian Haberkern, the cinematographer of short film I Heart NY, premiering at the Tribeca Film Festival. The film explores the life of Milton Glaser, the creator of the iconic I Heart NY symbol. We talk to Christian about finding a creative home in New York, how his experiences in Design, Motion Graphics, and Visual Effects on films like Captain America prepared him for a career in Cinematography, and what he's proudest of both personally and professionally with I Heart NY. 

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Sinan Dagli & BSSP Give Kevin Garnett ​​​​​​​Another Shot in 2K18 Ad

The NBA Playoffs are here. But current players on lottery teams aren't the only ones bummed to be missing out on the glory. What about all of the retired champions, like Kevin Garnett, who can almost taste their past victories? Below, WNW Member and BSSP's Associate Creative Director Sinan Dagli tells us about NBA 2K18's latest campaign, "KG's Back."

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Meet the Freelance Team Pushing Tribeca Film Festival Forward

This year, there will be a bunch of firsts at the Tribeca Film Festival. That's the nature of putting together a lineup of thought-provoking films. But this year also sees a first for Tribeca's entire marketing campaign, as the festival decided to bring in a freelance creative team. Meet them here.

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Keep the Apocalypse ​​​​​​​Confined to Your Idling Computer

Your Mac screensaver features pristine images of mountaintops, golden fields, ocean life, and polar bears. It's intended to show the world's beauty. But it could quickly become an obsolete and depressing reminder of how the world used to look.

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Part Speakeasy & Part Speak Out, The Lady Factory Exports Empowerment

Earlier this week, a one-of-a-kind "pop-up museum" appeared in San Francisco. Named "The Lady Factory," it's part speakeasy, part speak out. Clemence Pluche tells us why it was the perfect time for "a super-shareable, ultra-Instagrammable set of installations embedded with stories and subtext about women’s real lives in 2018."

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This International Women's Day, Sense NYC Wants You to Celebrate 8 Queens Who Slay

it's time to celebrate the social, economic, cultural and political achievements of women. Sense New York, an experiential marketing agency, has created a vibrant International Women’s Day initiative to #CelebrateWomen.

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Peter Rosch Shows You Creatives & ​​​​​​​Agencies How To Use Your Egos For Good

"It’s a pretty simple premise. When I have the time, I let agencies know that I am available to crush it for 48-ish hours on a range of very specific asks in exchange for a minimum donation of $1000." So far, 3 agencies have enlisted Peter's ego for more than $7,300 in donations to CASA for Children.

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Bobby McKenna Enlists Elite Artist Lineup For Steven Soderbergh's Interactive HBO Series

As McKenna puts it, "I saw Mosaic as an opportunity to collaborate with talented artists [with] a wide range of styles. I figured an email with 'Steven Soderbergh project' in the subject line would be pretty difficult to resist, so I aimed high with my proposed artist lineup."

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Paul Benson's Emmy-Winning Studio Sets Are Our Dream Offices

Paul Benson creates dreamscape studio sets for the likes of NBC, CNN, and ESPN. You've probably witnessed his stunning PyeongChang Olympic studio set. Or maybe his Emmy-winning work on 2016's Rio Games. WNW HQ wishes it could operate out of any of his sets.

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There's Much More to Brazilian Fashion Than Gisele Bündchen

Brazil's population is 53% Black, yet its export of fashion and style is represented by the whiteness and blondness of people like Gisele Bundchen. WNW Member Geoffrey Levy teamed up with Papel&Caneta and Jacaré Moda to make a film that highlights the underrepresented fashion world of one of Rio de Janeiro's biggest favelas.

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It's Time To Redefine What a Creative Looks Like. Meet People of Craft.

Founders Amélie Lamont and Tim Goodman discuss what it's taken to build their shared passion project and why they're ultimately hopeful that more creative voices will be heard.

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These Wolff Olins + PAOM Bandanas Support Organizations Threatened By Trump

One year into the Trump presidency, creative agency Wolff Olins has enlisted Print All Over Me and 10 artists to help design #bandtogether bandanas. 100% of the proceeds are sent to charities that have been threatened by Trump and his policies.

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OkCupid's First Ad Campaign Is Down to Focus On More Than Just Hookups

We interview WNW Members Dana Davis, Designer at OkCupid, and Jessica Shriftman, Wieden+Kennedy Art Director. As Dana tells us, "The DTF campaign is a great extension of OkCupid’s mission to focus on substance and depth -- and to reflect back on the issues and passions that people care about."

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